Logo Design

A logo represents the image of your company, a short conversion in texts and images that greatly influences the perception of the activity and functionality of a company.

When you want a logo design, you have to think of the message you send to the others. Every line, shape, color will send a message to those who see it. A lot has been written about the color psychology and the effect that images and shapes have to the viewer, but the most important aspect is that the logo has to mean something and bring something new.

Without digressing anymore in symbolisms, the logo must mainly contain the company's colors, which if you don't have, you must choose carefully. They are used in creating logos, sites, presentation folders, fliers, business cards, practically the whole image of the company.

Generally, for creating logos, Spider Solutions respects the following principles :

• The logo must be easy to recognize
• The Logo must look good in greyscale
• The writing must be readable
• We do not use more than 3 colors in its design
• The logo must have an unique shape and layout
• The logo must look good no matter the size
• We do not combine elements from known logos and assume it as an original creation.
• We know there is no perfect logo
• We take into consideration the different places and ways where the logo will be presented.
• We don't use more than two fonts
• A photo is not a logo
• Every element of a logo must be perfectly aligned
• We create variations. Every logo must have at least 3 variations, to suit the client's needs
• We sketch the ideas using pencil and paper. We do not begin working at the computer before having a clear idea of what we have to do.
• If the logo contains both text and simbols or images, they have to be complementary.